John Horn's LA Times Paranormal Activity Article Covers Success...Misses What Nearly Didn't Happen

The current theatrical success of Paranormal Activity that played its Festival premier at Slamdance 2008 is a much needed boost for no/low budget filmmakers at a time when more expensive and much touted indie fare has repeatedly failed at the Box Office this year. In John Horn's LA Times article "How Paranormal Activity drives abnormal interest" he glowingly reports on how well Paramount's current marketing effort is working. While the ever increasing success of Oren Peli's skillful Blair Witch In The Bedroom might herald a sustained trend from the Studios to pick up more well crafted low budget film without star power and get behind them with alternative marketing strategies hope is tempered by the fact Dreamworks who originally bought Paranormal Activity out of Slamdance intended to remake its acquisition. By the end of the year, indie filmmakers may have a lot to thank Paramount for...